Independent Component 2

1) Here is the link to the calendar. The schedule of clients is listed on the days and each appointment was 1 hour. I took a look at the client before and after the appointment. Before the appointment, I jotted down some notes and conducted a skin analysis, and which type of facial treatment I would perform. After the appointment, I would see which products I would recommend for their type of skin.

Link:
https://www.google.com/calendar/embed?src=pinktarsinspace%40yahoo.com&ctz=America/Los_Angeles

 

(This is one of the books I used to analyze the skin)

 

(101 Beauty Tips: Notes)



                     

(Another source on homecare treatments and consultations)

(Consultation Notes and Product Recommendations ~ These are just a few of the 32 I did. I didn't think posting them all up was necessary. I did not include names and other personal information. I did not include specific brand names as well.)

     

     

   

                   

Literal
a) I, Tarleen Khauv, affirm that I completed my indpendent component which represents 30 hours of work.
b) I was orginally going to analyze this client's skin and after the appointment, recommend what products they could use at home, which would only take about a total of 10 minutes each. But then I asked my mother if I could stay inside the room with her while she conducted the facial. She would only allow me to stay if the clients were alright with it. Luckily some did not mind. So before the facial began,  I sat with the client and analyzed their skin. Whta type of skin they had and what facial would be best for them. I would let my mother know, and she would add to it, correct it, or tell me I was correct. While she conducted the facial, I sat there observing, and did not say a word. My job was to see how she spoke to the clients and how she was developing a relationship with them. I knew that this was going to be helpful for my EQ. After the facial was completed, I would then take them to the counter, and recommend what products were best for them, even if they did not want to purchase one.

Interpretive

While sitting in the room with my mother and the client, I could only listen and observe, not talking. So this allowed me to think about the various ways my mother conversed with the clients and how she was beginning to build the relationship and make them feel comfortable. The most significant parts of my component were sitting in the room and observing, and recommending which products they could use for their home regimen. Learning how to do something before actually conducting it is important. So in this case, just observing, let me gain knowledge and learn new things I didn't know before. While sitting in the room, and recommending products the client should use, which are an hour each, I hope that this will help me gain the experience needed to run my own business in the beauty industry.

Applied

This component, I felt was a little harder to conduct. Since the moment the client walked throught the door, to their last word to us, it is imperative that my mom and during this component, do our best to offer solutions and results to clients. My mom is always telling me that our goal is to be able to get the client to return from the first visit at the spa. When the client was finished with their facial, I needed to recommend which prodcuts would be best for them. If they have dry skin or get marks on thier faces easily, I could recommend a moisturizer and sunscreen. If they have problem skin such as acne, I could recommend a toner and acne medication to treat the acne. Recommending products is just the same as selling products to clients. I need to be trained in what the products offer and need to be able to speak with the client professionally and be able to communicate in a way that can get the client to trust that I know what I am doing. This essential if you want to market products well.

Answer 2

1) EQ: What is the most important factor in marketing your skin care product successfully?
2) Answer 2: The uniqueness of a product can help bring in the customer.

3) I f you are able to convince the consumer that they will be better off with the product than with out it, he/she will not consider going to another company.

4) Sources:

- The Psychology of Selling By Brian Tracy. Ch. 3 pg.55

- Marketing Matters: Marketing in Recessionary Times by Donna C. Barson.

- Marketing Matters: Shift Toward Simplicity By Liz Grubow and Valerie Jacobs

- The Secret to Competitive Marketing By Bryan Durocher.

- Marketing Matters: Savvy Beauty Marketers can Thrive in Challenging Times By Alisa Marie Beyers.

Independent Component 2 Plan Approval

1) For my second independent component, I plan on gathering pictures of people, either celebrities or family/friends, who have various skin complexions, skin types, and skin conditions (such as acne, dry skin, oily skin, etc...) I would pretend that I am an actual esthetician  conducting a consultation and I would jot down a skin analysis, the type of facial treatment I would perform on them, and which types of products I would recommend(I do not need to use brand names. For example, I can state moisturizer, under-eye cream, etc...). I could also attend actual facial appointments(this isn't the self facials I did before) that my mother does, and study each client she performs the facials on.

2) I plan on meeting the 30 hour work requirement by examining each face and doing the analysis, would take about 15 minutes each. With each facial my mother performs, they are about 45 minutes - 1 hour, I will analyze the skin before and after.I will try to help my mother determine the skin's need and after the facial is completed, see what products can be used. I would have to wait until she finishes the client to do this. I also plan on looking for some classes that can offer more information about the skin(If I cannot find one,then I will exclude it from the component).

3) This relates to my EQ, because I need to communicate with my mother when I analyze the skin and to see what can be recommended for the type of skin on the client. Communication is a big factor when working in a department. To become a successful marketing team, communicating with one another to create a good end product will feel accomplishing.

Independent Component 1

1) Here is the link to my schedule of self facial appointments. Each appointment is exactly one hour. With self facials, I help each client out by showing them step-by-step on how they perform the self facial.  It begins from Nov. 2, 2011 - Jan. 8, 2012.

 

Link:       https://www.google.com/calendar/embed?src=pinktarsinspace%40yahoo.com&ctz=America/Los_Angeles

 

(here is a picture of one of the machines that we let the clients use.)

(this here is the cart where we carry all the products such as the face mask, cleansers, moisturizers, etc...)

 

 

 (Notes)

 

                                                                                                   

 (Notes)

(This is the book I used to get information on how to make the scrubs, masks, etc...)

 

(these are some of the ingredients I used to make some of the products. There's coconut oil, grape seed oil, sugar, clay, and scented oils. Most of these ingredients are all natural/pure. I tried to use natural/pure to reduce to amount of chemicals on my face.) 

 

 

(Dry clay powder. Clay masks can help extract impurities from my pores and help improve the skin. this is especially recommended for my face because I have very oily skin.)

(water added to dry clay powder)

 

 (water and clay mixed)

 

 

 

(I created the clay mask and applied it to my face. After 15 minutes of waiting, the clay hardened and I could barely move my face.)

 

 

 

 

( I mixed baking soda and granulated sugar(all natural). After, I added a small amount of water)

 

 

 (Blackhead scrub)

 

 

Literal:

 

a) I, Tarleen Khauv, affirm that I have completed my independent component which represents 30 hours of work.

b) For the first part of my independent component, I helped at the spa with the self facial appointments. Like before, I show the clients how they can use the machine and which items they should use for the service consisting of cleansing the face first, followed by steaming the face(to open pores for more effective use of treatments/products),then a suction to remove dead skin, lastly, the mask(made of pure ingredients and made on the spot). The second part of the component, I created my own items such as a scrub, mask, and cleanser. The goal of the second part was not to see if it made a difference on my face, because it would not be possible without professional machines to tell, but to reduce the amount of chemicals I use on my face, and to treat my skin to better and more natural ingredients. Conducting this should help my skin reduce the load of chemicals and make my skin "happier" and myself feel better knowing that I am choosing items such as these.

 

 

Interpretive:

 

When I assist with the self facials, which are one hour each, I am by the client's side the entire hour. Even though I am not allowed to touch their face, I am there to answer any questions, tell them the next step, make clear any confusion, and provide basic information on how to care for the skin and which products/ingredients are better fit for their type of skin. The total amount of self facials I assisted in are 36 with a total of 36 hours. I believe the most significant part of this component is where I assist with the self-facials. Here, I can speak one on one with a client, explain the good and bad about certain ingredients/products, and how to overall gain presentation skills.

 

Applied:

 

I believe this component has helped me with my EQ, because a part of my EQ mentions an important factor, and I think that being able to converse with the client is really important. Communication is huge, for one, because they must understand you, and secondly, you must be able to persuade them in some manner(gently) to purchase your product.

 

 

Independent Component 1 Plan Approval

1) For the first independent component, I will be making skin care products of my own made from organic and/or natural ingredients. For example, I would create a facial mask made from honey and milk and blend it all together. I would use it on my face every night and see if it will either improve my skin or not.

2) I will help my mother with the self-facial appointments she has scheduled at work. Self-facials allow clients to do there own facial at the spa, and can create there own mask or scrub made from natural/organic ingredients.  The clients that return can allow us to see whether or not the natural/organic ingredients work.

3) My EQ, which is,  " What is the most important factor in marketing your skin care product successfully?", will allow me to gather different answers and decide which is the most important. One possible answer is results. If a product does not show any results or very little, a consumer will not be interested in continuing to use the product. The type of ingredients in the product can help the company who made it or not help it at all.